I want a green Apple

Greenpeace guide to greener electronics

Oh, Apple, I am very disappointed in you. You’ve claimed to be eco-friendly, but in this study of 14 major electronics companies, produced by Greenpeace, you ranked #11. You scored a pitiful 2.7 out of 10 points.

From Greenpace: “For a company that claims to lead on production design, Apple scores badly on almost all criteria. The company fails to embrace the precautionary principle, withholds its full list of regulated substances and provide no timelines for eliminating toxics polyvinyl chloride (PVC) and no commitment to phasing out all uses of brominated flame retardants (BFRs). Apple performs poorly on product take back and recycling, with the exeption of reporting on the amounts of its electronic waste recycled.”

Here’s the complete list. 10 is a perfect score (no one achieved it):

1. Nokia – 7
2. Dell – 7
3. Hewlett Packard – 5.7
4. Sony Ericsson – 5.3
5. Samsung – 5
6. Sony – 4.7
7. LGE – 4.3
8. Panasonic – 3.3
9. Toshiba – 3
10. Fujitsu-Siemens – 3
11. Apple – 2.7
12. Acer – 2.3
13. Motorola – 1.7
14. Lenovo – 1.3

I expected better from you, Apple. Especially with Al Gore on your board of directors. I’m going to be sending an email to Steve Jobs, telling him how unhappy I am about this. I encourage everyone who reads this to do the same.

Found via TUAW

6 thoughts on “I want a green Apple”

  1. Whats it matter anyway, we only have 10 years left.. Al has been telling us for 30 years! but I think hes right this time..

  2. Greenpeace has come out and said that their analysis is not comprehensive. They said that they have identified and prioritized issues which pose the greatest danger to human health and the environment and that alternatives are available and ready to be used use by Apple.

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